Based on Dollar Sales
1 New International Version (various publishers)
2 King James Version (various publishers)
3 New King James Version (various publishers)
4 English Standard Version (Crossway)
5 New Living Translation (Tyndale)
6 Holman Christian Standard Bible (B&H Publishing Group)
7 New International Readers Version (Zondervan)
8 Common English Bible (Common English Bible)
9 New American Standard (various publishers)
10 Reina Valera 1960 (American Bible Society and licensees)
Based on Unit Sales
1 New International Version (various publishers)
2 King James Version (various publishers)
3 English Standard Version (Crossway)
4 New King James Version (various publishers)
5 New Living Translation (Tyndale)
6 Holman Christian Standard Bible (B&H Publishing Group)
7 New International Readers Version (Zondervan)
8 Common English Bible (Common English Bible)
9 Reina Valera 1960 (American Bible Society and licensees)
10 New American Standard (various publishers)
*This data is from the Christian Booksellers Association (not including sales through Amazon.com or at Walmart and other stores that are not a member of the CBA).
**By posting this data, I am not attempting to persuade readers to choose a translation based upon it’s popularity.